*Martha Stewart has officially joined forces with Dr. Dre and Snoop Dogg as a brand partner for their premium gin, Still G.I.N., bringing a culinary touch to the hip-hop-inspired spirit.
Stewart has already created her first signature cocktail for the brand: the Water Melly, described as an elevated take on the classic gin and juice.
“I think gin has to have a superior flavor. It has to be smooth and not intrusive on your senses,” Stewart explained, Complex reports.
“STILL G.I.N. is so flavorful and so aromatic. It’s my go-to spirit now, and I use it in cocktails where I might have used something else before. It’s just that versatile and good.”
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The Water Melly blends fresh watermelon juice, gin, lime juice, cucumber bitters, and cane syrup, offering a refreshing and sophisticated option for any gathering.
A press release from the brand noted, “The ultra-premium spirit’s exceptional drinkability and mixability inspired her to experiment extensively, developing creative cocktail recipes that showcase the gin’s versatility across seasons and occasions.”
Stewart added that Snoop Dogg has been an unexpected source of guidance.
“He really talks a lot about gin, so you kind of pick up things here and there,” she told PEOPLE. “What I’ve learned is how incredibly adaptable Still G.I.N. is. It works in every cocktail I make now, both classic and contemporary. That’s been the revelation.”
Dr. Dre and Snoop Dogg’s brand collaboration follows a long history of innovative projects, including their “Missionary album,” released last December. Reflecting on that album, Dre said, “I think it took maybe 20 years for Snoop to allow me to work with him this way. And the way we produced the record and the way we did the writing and the music and the whole nine is a different way of us working.”
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