
*The holidays are in full swing and La La Anthony is capturing the essence of the occasion with her annual Winter Wonderland charity event.
Speaking on her creation, the entertainer highlighted how Winter Wonderland falls in line with bringing joy to underprivileged kids during the “most wonderful time of the year.”
“This year I’m having my 7th annual Winter Wonderland charity event, which we do in the Bronx, NY, and we give Christmas to 400 inner city kids, which is so powerful and something that I’m so passionate about,” Anthony, who serves as host of the popular event, told The Blast while alluding to her renewed partnership with Delsym. The brand, known for its 12-hour cough relief medicine, is teaming with the former “Total Request Live” VJ for the second year as a presenting sponsor. In Anthony’s eyes, the alliance falls in line with what she believes.
“I can’t believe it’s seven years now doing this. But Delsym has signed on as the presenting sponsor this year, which is something I’m incredibly excited about,” she added.” I’ve worked with them in the past on their ‘Bring Comfort Home’ campaign, and I just love Delsym’s values. They align with mine, family, bringing people together.”
For the typical holiday season that invites the potential for the cold and flu, The Blast notes how Delsym’s inclusion is a natural fit for Anthony the second time around.

“They are the number one doctor-recommended cough suppressant for 12 hours all day, all night,” she explained. “And with the holidays coming up, you know, it’s cold and flu season, so what better than to have Delsym on board to help us with Winter Wonderland and to help keep us from getting sick.”
As part of the partnership, Delsym will offer a chance for kids to create their own hot chocolate cart for the moment. According to Anthony, the resulting smiles and excitement on the kids’ faces from the Winter Wonderland as well as their energy is priceless.
“It’s 400, sometimes over 400 inner city kids that come. We have performances, dance battles, we have dinner together,” she said. “We give out gifts and clothing and winter coats and just a lot of amazing things for the kids.”
The kids and their satisfaction are only a part of what makes the Winter Wonderland so enjoyable for Anthony. This year, the event carries personal significance, with it taking place at Gaucho’s Gym in the Bronx, a spot noted for birthing her son’s basketball career.
“That’s the gym my son played basketball in his beginning years of becoming a basketball player,” the former “Power” fixture revealed to The Blast. “So that gym has always been really special to us. It’s a really incredible event and happy to have Delsym on board with us.”

Overall, the Winter Wonderland represents Anthony’s way of giving back to the community. But it carries a deeper meaning that generates universal appeal for anyone celebrating the holidays in their own unique way.
“It’s about family. It’s about togetherness. It’s about comfort, which I think are all the things that Delsym believes in and stands for. So when the opportunity presented itself, I’m like, we have to do this,” Anthony reminded. “I’ve worked with them in the past, had an incredible experience, and just want to be around people that share my same views when it comes to family and giving back. To be able to step in and give some kind of help is such a great feeling.”
For more on La La Anthony and her Winter Wonderland charity event, click here.
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