*Wendy’s is making waves this March with unbeatable burger deals and an exciting new collaboration with Cheez-It. Whether you’re craving an affordable meal or a snack that fuses classic flavors, Wendy’s has you covered.
March is Burger Month at Wendy’s, and to celebrate, the chain is offering two of its beloved burgers for just $1. From now until April 13, customers can grab a Jr. Bacon Cheeseburger or a Double Stack at this unbeatable price. The catch? The deal is exclusive to the Wendy’s app and requires an additional purchase.
The savings don’t stop there—Wendy’s has partnered with major food delivery services to offer exclusive March Madness discounts. GrubHub users can score a free Baconator, one of Wendy’s top-selling burgers, with a $20 purchase. Uber Eats offers a buy-one-get-one Double Stack Biggie Bag, and DashPass members get a free Son of Baconator with qualifying orders.
“Wendy’s is bringing the heat with the freshest hamburgers in the game and more ways to save on the Official Hamburger of March Madness,” said Lindsay Radkoski, U.S. Chief Marketing Officer for The Wendy’s Company. “We’re fueling fans who love basketball as much as they love Wendy’s made fresh, hot and juicy hamburgers.”
“This year we’re expecting to see some of the freshest talent in the game give their all for a shot at a National Championship,” said Ian Eagle, lead play-by-play announcer for the NCAA Division I Men’s Basketball Championship. “But if you want my call, Wendy’s is the freshest hamburger in the game – their burgers are made just for you.”
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Wendy’s x Cheez-It: A Bold New Snack
Wendy’s has teamed up with Cheez-It to launch a Baconator-flavored snack, The Street reports. While an official release date hasn’t been announced, the product follows the success of previous Wendy’s-inspired Pringles flavors. It is expected to hit grocery store shelves nationwide this summer.
As CEO Kirk Tanner put it, “The Wendy’s brand has tremendous strength, and we will unlock its full potential, scaling our system to match the power of our brand. I’m excited about our upcoming innovation and collaborations that will build on our high-quality menu with fresh ingredients as we continue to elevate our customer focus, putting the customer at the center of everything we do. Our relentless pursuit of excellence in our food and our restaurants will position Wendy’s for long-term success as we win across our global markets.”
Ken Cook, Chief Financial Officer, added, “In order to execute on our strategy, we are investing in building new restaurants around the globe and deploying technology that will enhance the customer experience and increase restaurant profitability. Our objective is to create value for our customers, our franchisees, and our shareholders.”
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