*Emmy-winning actor Anthony Anderson spoke to EURweb about his latest partnership with Charmin and his travel show with his mom, now streaming on Peacock.
Anderson said he was excited to partner with Charmin on their new toilet paper called “square-ish.”
“Charmin has reinvented the square by replacing the traditional perforation line with a scalloped edge to provide a better, smoother tear, and launched Smooth Tear as part of the Ultra Soft category to offer a more enjoyable go,” per a news release.
“This is something the toilet paper category hasn’t seen, and we’ve spent more than five years perfecting the technology and design behind it,” said Rob Reinerman, Charmin Vice President, Procter & Gamble.
The new “squarish” innovation “aims to deliver an even and clean tear every single time, addressing multiple pain points that are experienced when using toilet paper. Charmin Ultra Soft Smooth Tear enables getting just the right desired amount, does not tear during dispensing and leaves a clean smooth cut,” per the release.
In 2017, Anderson teamed with Charmin for the first-ever on-demand bathroom service in New York City. In our video exclusive interview with the actor below, he explains how his sense of humor aligns with Charmin’s branding and what message he hopes the partnership conveys to consumers.
Anderson also discussed his experience trekking throughout Europe with his mother as part of their travel show “Trippin’ With Anthony Anderson and Mama Doris.”
E’s press release states about the series: “As a token of his appreciation, he is treating her to the trip of lifetime – a six-week excursion through England, France and Italy – to discover some of Europe’s wonders for her first time and experience a real, cultural vacation filled with history and luxury.”
Anderson jokingly told us the experience came with some unique “challenges.”
Watch below for what he had to say about his Charmin partnership, vacationing with mom, and being revealed as Rubber Ducky in “The Masked Singer” season 10.
READ MORE: Anthony Anderson Agrees to Pay Ex-Wife Spousal Support in Divorce Settlement
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