*Citing rising hot temperatures, Kim Kardashian is in hustle mode with a new line of Skims push-up bras that feature fake nipples.
The new bra collection was announced last month via an Instagram video that featured Kardashian modeling her Ultimate Nipple Bra under a skintight seamless t-shirt, Sandra Rose reports. Under the post’s caption, the SKIMS founder described her latest product as, “The ultimate nipple bra. Perfect fullness with a built-in, faux nipple for shock factor.”
“The Earth’s temperature is getting hotter and hotter, the sea levels are rising, the ice sheets are shrinking. And I’m not a scientist, but I do believe everyone can use their skill set to do their part. That’s why I’m introducing a brand-new bra with a built-in nipple,” Kardashian said in the Instagram video. “So, no matter how hot it is, you’ll always look cold. Some days are hard, but these nipples are harder. And unlike the icebergs, these aren’t going anywhere.”
Those who celebrated Halloween (Oct. 31) were able to score the Ultimate Nipple Bra for the holiday, as it was on sale for $62 on the SKIMS website. Ten percent of sales from the bra will be donated by SKIMS to the 1% for the Planet organization, a global network that works with businesses and environmental organizations to help people and the planet, Sandra Rose noted.
Scroll below to check out the debut of Kardashian’s Ultimate Nipple Bra:
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