*(Palo Alto, California) – Bossy Cosmetics, created by Aishetu Fatima Dozie, announces their latest collection, Power Woman Essentials , consisting of liquid matte lipsticks, glamour velvet lipsticks, eyeshadows, blush and highlighters.
The first products launching are liquid lipsticks, which are named after five essential attributes that Aishetu believes power women-bosses need as they navigate their personal and professional journeys: Wisdom, Faith, Courage, Bravery and Hustle.
Each lipstick is encased within its own confidence booster will remind women that they are bold, amazing, and, should be, unapologetically themselves . Not only does the packaging emphasize a woman’s worth with its luxurious packaging and high performing, vegan and cruelty free formulas, but each shade represents a different quality that it takes to be an ambitious woman, becoming the creator of her own destiny!
“The Power Woman Essentials collection is what all ambitious women need in their makeup bag,” says Dozie.
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The five shades in this launch are:
- Wisdom : (Bright Yet Delicate Orange) A wise woman is truly powerful when she embraces the sophistication in taking moments to reflect and respond with intention. May her life and business sparkle like this color does!
- Courage : (Resplendent Coral) The courage that fuels an aspirational woman despite any hardships, will allow her to achieve great things.
- Faith : ( Bold, Bright, and Beautiful Red) Faith is what guides women on navigating the world. Everything is intentional, on purpose and on time as designed by a higher power. It is with faith and hope that all women will live purposefully driven.
- Bravery : (Bright Fuchsia Color) Dedicated to all of the women who “DO IT AFRAID,” who keep it
real and acknowledge fear and imperfections exist. Every power-woman needs bravery to move
forward as she embraces life!
- Hustle : (Deep Purplish Brown) Whether one’s pursuits are professional or personal, hustle is
required. Women are extraordinary and with intense laser focused hustle can make extraordinary
outcomes happen. Consistency is key, sis!
$26 each on Bossybeauty.com as of July 13th, 2020
About Bossy Cosmetics
Aishetu Fatima Dozie created Bossy Cosmetics after a career in finance where she worked her way up in a world of men in suits. Wearing different shades of lipsticks was one of Aishetu’s signature ways of showing up when she got her seat at the table. Her lipstick gave her the confidence to walk into a room full of power suits, how can she help every woman feel empowered by their beauty and lipstick? Thus, she created Bossy, a line of cruelty free beauty products that can make any woman feel like a BOSS.
Follow on Instagram: @BossyLipstick . www.bossybeauty.com
source:
eileen arias
www.mp-imc.com
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