Sunday, May 5, 2024

50 Cent, Shaq, Kenya Barris Hook Up to Make Bid for BET | Video

*We keep being surprised at all the Black folks interested in buying the BET network. And that’s a good thing. Today we learned that Shaquille O’Neal, 50 Cent, and Kenya Barris want in on the action.

Earlier this week, 50 Cent and Barris were seen at the Paramount offices in NYC earlier this week, no doubt, to talk business and the possibility of buying the network, according to sources with direct knowledge of the situation.

Being that Shaq, Fiddy, and Kenya have deep pockets themselves as well the backing of investment firm CVC, they seem to be more than qualified to be seriously considered as the net’s new owners.

But, how much is Viccom/Paramount asking for the Black/Urban programmed network? That’s a closely held secret at this point, but BET sold for about $3 billion 22 years ago, so it’s obviously north of that figure these days. We’re gonna guess $10 billion. And your thoughts are?

50 Cent - Shaq - Kenya Barris - Getty Images
50 Cent – Shaq – Kenya Barris – Getty Images

Here’s more via TMZ:

The trio makes a lot of sense, 50 had a ton of success on Starz, and recently signed a multi-year deal with FOX that’s sure to net him a boatload of cash. Not to mention, he also just announced his global “The Final Lap” tour to celebrate 20 years of “Get Rich or Die Trying” … so he’s clearly still super connected in the music biz.

Then there’s Shaq and Kenya who have massive TV deals — and Kenya with an impressive resume of producing, directing, and writing credits.

As we reported … Diddy is also among the names that have thrown their hat in the ring as an interested party. TV moguls Tyler Perry and Byron Allen are also reportedly in serious talks to buy the network.

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