*Urinary incontinence impacts over 25 million Americans, yet nearly half of those affected feel too embarrassed to discuss it with their doctor.
The causes of incontinence vary, ranging from urinary tract infections, pregnancy, and medication side effects to chronic issues such as weakened pelvic floor muscles, an enlarged prostate, or neurological conditions like Parkinson’s, according to the Mayo Clinic. While often associated with aging, the condition affects individuals of all ages. According to a recent Carewell survey, more than 1,000 individuals revealed the extreme lengths people go to in order to keep their condition private, the New York Post reports. Per the survey, one in four respondents had to use incontinence products by their 40s.
“People use the word ‘diapers’ with such shame and disgust as if they’ve reached this point of no return,” caregiver and advocate Jessica C. Guthrie told The Post. “But in reality, whether it’s a postpartum mother, post-surgery, or even a person living with a form of dementia, incontinence is normal and common.”
Despite its prevalence, stigma forces many to suffer in silence. Over half of respondents reported feeling embarrassed, and some noted that they would rather discuss their incontinence with an AI chatbot than a licensed pharmacist. The shame surrounding incontinence also affects how people shop for necessary products. Nearly half of the respondents opt for home delivery to maintain privacy, while 42% use self-checkout, and 25% attempt to hide their purchases in a larger cart.
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Incontinence also takes a toll on mental health. Many sufferers experience anxiety, depression, and social isolation, with nearly a quarter of respondents avoiding social events or travel.
“Incontinence has been ‘otherized,’ when in reality we all will be faced with it ourselves or with people we care for,” Guthrie said.
“The use of [incontinence] products and supports allows people to remain even more independent, have a sense of normalcy, and be able to engage and enjoy life with others.”
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