Saturday, April 27, 2024

‘Finding Love with Ziwe’ | Watch

Many of us ponder over who to celebrate love with…Did you know that phones may play a role? 70% of singles say they would rather date someone with an iPhone over an Android device. And so the ‘blue versus green’ battle continues!

To address this dating faux pas, Google has partnered with comedian and writer Ziwe to talk about the stigma against Android users’ green text bubbles in the United States, and how it could be potentially costing iPhone users love. In the short film, called “Finding Love with Ziwe,” Ziwe shares that even though Apple recently announced they plan to replace SMS with a more modern technology, RCS, the stigma around green bubbles could remain. As an iPhone user herself, Ziwe discusses her first-hand experience and insight into the pain points created by Apple’s use of outdated technology when texting with Android. In the video, you’ll see single iPhone users who consider green-bubble texts ‘a deal breaker,’ connect face-to-face with Android users who are a potential match.

By asking tough questions, Ziwe gets iPhone users to realize they might be missing out on finding their perfect match because of their green bubble bias.

Given the initial interest in the intersection of technology and dating dynamics, as showcased by our work with Ziwe, we believe there’s a rich vein of content to be explored in the wider context of dating trends. The reaction to technology, especially the “blue vs. green bubble” debate, is just the tip of the iceberg. We’re seeing a surge in both funny and bizarre dating phenomena that are becoming increasingly relevant.

From ghosting and breadcrumbing to the rise of niche dating apps catering to every interest under the sun, these trends offer a wealth of material for engaging stories that resonate with audiences looking for both entertainment and connection in the digital age.

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