*Yesterday we reported that Jay Z and his Roc Nation entity have signed a very lucrative deal with the NFL that covers entertainment and social justice matters.
Essentially, Hova will advise the NFL on music selections for some of the league’s events and work with the league on its Inspire Change initiative.
“With its global reach, the National Football League has the platform and opportunity to inspire change across the country,” Jay-Z said in a statement. “Roc Nation has shown that entertainment and enacting change are not mutually exclusive ideas — instead, we unify them. This partnership is an opportunity to strengthen the fabric of communities across America.”
This may be a good deal for Jay Z and the NFL, but some folks, like Colin Kaepernick‘s NFL player buddy Eric Reid and activist Shaun King, are not thrilled.
Reid went to Twitter to register his complaint with the deal because Kaepernick is not part of it.
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about people of color by forming numerous disingenuous partnerships to address social injustice while collectively blackballing Colin, the person who brought oppression and social injustice to the forefront of the NFL platform.
— Eric Reid (@E_Reid35) August 14, 2019
Interesting timing on the partnership with Jay-Z on the heels of Stephen Ross’ fundraiser for Donald Trump and the backlash his other companies are getting because of it. #PayAttentionFolks
— Eric Reid (@E_Reid35) August 14, 2019
Meanwhile, Shaun King was baffled that Jay-Z would throw in with the NFL after the league blacklisted Kaepernick for bending a knee for social justice.
While the NFL settled out of court with Kaepernick to the tune of $10 million, the former 49er has expressed a desire to suit up and play again.
“If you are baffled by the move that Jay Z just made with the NFL then you don’t actually listen to his music,” King tweeted on Wednesday. “He’s a proud capitalist. It’s the primary theme of his career. Last year he dissed people who performed at the Super Bowl. Wore a Kaep jersey. They made him an offer.”
If you are baffled by the move that Jay Z just made with the NFL then you don’t actually listen to his music.
He’s a proud capitalist. It’s the primary theme of his career.
Last year he dissed people who performed at the Super Bowl. Wore a Kaep jersey.
They made him an offer.
— Shaun King (@shaunking) August 14, 2019
Hmm, it’s the last line (“They made him an offer”) that caught the attention of a lot of folks
Is King shading Jay Z? Is he saying he can be bought?
