*You can feel the tension building.
The Super Bowl is only a few hours away and Beats by Dre is taking advantage of the moment by dropping a new advert starring Carolina Panthers QB, Cam Newton.
The artsy ad, “Cam’s Prayer,” is narrated by Future and set to his new song “Fly Sh*t Only.”
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The company’s chief marketing officer, Omar Johnson, told USA Today that the commercial stems from Newton’s pregame ritual when he takes a knee in the end zone and prays.
“People say you should be yourself, but they never considered me,” Newton says in the commercial. “You placed purpose on my shoulders so now I come to you. Lord, give me the strength to finish this . . . my way.”
Check it out below.
