*Beyoncé and her hubby JAY-Z star in Tiffany & Co.’s 2021 “ABOUT LOVE” campaign, which launches globally on Sept. 2.
“Love is the diamond that the jewelry and art decorate,” the couple said in a statement.
As reported by PEOPLE, the fall 2021 ad stars Beyoncé modeling the iconic Tiffany Yellow Diamond, making her the fourth person ever to wear the piece.
Check out the campaign below.
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“Beyoncé and JAY-Z are the epitome of the modern love story. As a brand that has always stood for love, strength and self-expression, we could not think of a more iconic couple that better represents Tiffany’s values,” Alexandre Arnault, EVP of product and communications, says in a statement. “We are honored to have the Carters as a part of the Tiffany family.”
The film (out next month) will feature Beyoncé’s rendition of “Moon River” and was shot by Jigga on a Super 8 camera.
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The campaign features a reimagined painting from Jean-Michel Basquiat’s private collection called Equals Pi. According to the release, it was included because art serves as a “common thread throughout the Carter’s love story.”
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