Rihanna’s Fenty Beauty Pulls ‘Geisha Chic’ Highlighter After Cries of Racism

Rihanna attends the Fenty Beauty by Rihanna Anniversary Event at Sephora Pitt Street store on October 3, 2018 in Sydney, Australia. (Oct. 2, 2018 - Source: Caroline McCredie/Getty Images AsiaPac)
Rihanna attends the Fenty Beauty by Rihanna Anniversary Event at Sephora Pitt Street store on October 3, 2018 in Sydney, Australia.
(Source: Caroline McCredie/Getty Images AsiaPac)

*Rihanna’s Fenty Beauty has pulled a highlighter from its collection after many slammed its name as racist and offensive.

The controversy began last week when the makeup brand announced that it would be launching a red highlighter called “Geisha Chic,” as part of its latest lineup of Killawatt highlighters.

The backlash over “Geisha Chic” lit up Fenty Beauty’s Instagram page, with many people calling the name disrespectful to people of Asian descent, TODAY reports.

“I think it’s really important that you all rethink this name, as there is a long oppressive history of geisha culture and the fetishization of it is something people need to move away from,” one person commented. “Please reconsider.”

OTHER NEWS YOU MIGHT HAVE MISSED: Tyler Perry Slams Overpriced Bottled Fiji Water at Hotel

As noted by msn.com, Geishas have a rich history in Japan, and clothes or products inspired by them are often considered examples of cultural appropriation.

Representatives for Fenty Beauty heard the consumer criticism loud and clear and swiftly pulled the highlighter “until it can be renamed.”

“We hear you, we have pulled the product until it can be renamed. We wanted to personally apologize. Thank you so much for educating us,” a rep told a Reddit user on Instagram.

“I like this reply: short, straightforward and with an actual apology,” Reddit user PinkChampagne wrote.

“Good for them, not only apologizing but taking action, and giving no excuses,” said Redditor 321ss.

“This is a good apology. It doesn’t side step or make excuses. I’m super happy,” Reddit user SwimmingCoyote said. “It’s also a good sign that Fenty is willing to eat the cost of pulling an almost-launched product. Even if it’s just renamed, that will require a lot of money to relabel. I appreciate that Fenty didn’t just go forward with the launch while saying that they’d do better next time.”

At the time of this post, Rihanna hasn’t commented directly on the “Geisha Chic” highlighter controversy.

We Publish News 24/7. Don’t Miss A Story. Click HERE to SUBSCRIBE to Our Newsletter Now!

Sexyy Red and Bruno Mars drop new track
Kendrick Lamar - Depositphotos
black man eating
Kamala Harris and Doug Emhoff shopping - screenshot
Raising Kanan Fourth Season
Two Funny Mamas - Sherri Shepherd and Kym Whitley
A$AP Rocky - Depositphotos
Love Is Blind
Donald Trump showing signed executive order - screenshot
Pep
Otis Williams (Stefan Brending via Creative Commons)
Read More
Aaron Pierre - screenshot
Read More
George W. Bush - Donald Trump (Getty)
Read More
Jimmy Butler & Kaitlin Nowak - screenshot
Read More
Shamsud Din Jabbar - YouTube screenshot
Read More
WICKED: PART 1
Read More
New Orleans New Years Eve Terror Attack
Read More
Damon Wayans
Read More
“Carl Weber’s The Family Business: New Orleans”
Read More
Rymir Satterthwaite - screenshot
Read More

POPULAR

Sexyy Red and Bruno Mars drop new track
Bruno Mars and Sexyy Red Release 'Fat, Juicy & Wet' Music Video
Kendrick Lamar - Depositphotos
Kendrick Lamar Shares Super Bowl LIX Halftime Show Trailer Featuring SZA
black man eating
Eating Challenges in the U.S. Are a Popular Form of Entertainment
Kamala Harris and Doug Emhoff shopping - screenshot
'What Kind of Husband' Like (Doug Emhoff) Grocery Shops w/His Wife (Kamala Harris) Asks Fox Simp Jesse Watters | WATCH
Raising Kanan Fourth Season
STARZ Announces March 7 Premiere for 'Power Book III: Raising Kanan' Return + First Look Images
Two Funny Mamas - Sherri Shepherd and Kym Whitley
'Two Funny Mamas' Celebrates Third NAACP Image Award Nomination with Powerful Episode on Martha’s Vineyard | VIDEO
A$AP Rocky - Depositphotos
Jury Selection in A$AP Rocky Trial Sparks Racial Concerns with All Non-Black Members
Love Is Blind
'Love Is Blind' Season 7 Stars Ashley Adionser and Tyler Francis End Marriage After One Year
Donald Trump showing signed executive order - screenshot
Trump Erases Affirmative Action Cornerstone: An Audacious, F U Move on Racial Equity - Dems, Whatchoo Gon' Do?
1 2 3 8,519