Sunday, April 28, 2024

New ‘Creed: Rise to Glory’ Virtual Reality Game Puts Users in the Ring as Adonis Creed

*Virtual reality (VR) startup Survios has teamed with MGM Interactive for the production and release of boxing game “Creed: Rise to Glory,” based on the Michael B. Jordan character Adonis Creed.

Players of the game get to step into the shoes of Adonis Creed to spar with Rocky Balboa and eventually take on opponents in the ring as well. The VR game utilizes special mechanics that Survios has dubbed “phantom melee technology,” and that are supposed to recreate the feeling of taking punches, and getting fatigued as the fight drags on, according to Variety.

Los Angeles-based Survios plans to first show off the game at the Game Developers Conference in San Francisco next week, and release it around the time the “Creed” sequel reaches theaters later this year.

“We are excited to bring MGM’s IP to life in virtual reality with our partners at Survios,” said MGM global licensing VP Tricia Samuels in a statement. “As our first VR collaboration, ‘Creed: Rise to Glory’ instantly delivers in both style and substance. The immersive experience truly allows players to become Adonis Creed with every blow they take and punch they throw.”

Survios, one of the pioneers of location-based VR, also plans to open its own VR arcade in Torrance, Calif., and partner with retailers to bring custom-designed VR pods to locations across the country. “Creed: Rise to Glory” will be available in VR arcades as well, confirmed a spokesperson.

“In all the VR experiences we build, we aim to make our players feel empowered, and ‘Creed: Rise to Glory’ accomplishes this in a very cinematic and active way,” said Survios co-founder and chief creative officer James Iliff in a statement. “We’re throwing players into iconic boxing arenas, trading blows with the top fighters from the franchise, all while experiencing the thrills and showtime dramatics of the ultimate Hollywood-style boxing exhibition.”

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