*Paramount really wants people to see “Selma.”
The studio announced today (March 18) that director Ava DuVernay’s film about the civil rights march from Selma to Montgomery is getting another push in theaters, only this time there’s a two-for-one ticket offer at participating venues.
“Selma” will play in 702 theaters on Friday in honor of the 50th anniversary month of the march on March 7, 1964.
The special two-for-one ticket deal is for a limited time, according to Paramount.
“Selma,” first opening in select theaters Christmas Day, has grossed $51.4 million to date. The movie won an Oscar and Golden Globe for best original song for John Legend and Common’s “Glory.” It was also nominated for an Oscar and Globe for best picture.