*Instagram is one of the most popular and exciting social media channels, which is used by numerous individuals across the planet.
The platform is said to have 300-million active users, according to a report. Although the platform is ideal for individuals of all ages, it is also the best platform to build a brand for your business.
When you buy Instagram followers, it will not just help you create a brand identity on Instagram but also help you gain millions of followers.
When you buy Instagram likes, you can build a well-developed brand image that will resonate with your targeted audience and urge them to become customers. The platform will help your brand receive the recognition and popularity it deserves. Its per-follower engagement is 120-times higher than Twitter and 58-times higher than Facebook.
Way to build a brand presence on Instagram
To boost your brand image on Instagram, you need consistency. Given below are several ways through which you can ensure that your Instagram channel is representative and cohesive of your brand. Take a look below!
- Make a profile:
You need to make a separate business profile on Instagram to get started, which will post and house contents that are relevant to your particular business. If you add a “call-to-action” for all your posts, then it will be easier to grab the attention of your target customers and they will pay a visit to your landing page, contact page, or website. Remember to show the center value theorem of your business within the profile bio. Utilizing hashtags or searched keywords within your bio is pretty optional as it is not compulsory on Instagram.
- Link Instagram with other social platforms:
If you have an account dedicated to your business on social media platforms like Twitter, Facebook, Foursquare, Tumblr, and Flickr, make sure to repost all your Instagram posts on them as well. You can link all these accounts with your Instagram account and receive more traffic on your posts on Instagram by sharing them on these accounts. Apart from that, if you posted a video on Instagram, you can also post it on all your social media accounts, including YouTube.
- Try to be regular:
If you want your brand to receive the recognition and exposure it deserves, then you must post regularly on Instagram. By doing so, it will help your followers to engage with your business activities and get to receive all the latest news, information, and updates about your business. You can promote your Instagram channel on Twitter, and Facebook, to gain more followers through it.
- Reach out to an influencer:
Reaching out to an influencer is an excellent way to boost your brand image on Instagram. You must get in touch with an influencer account that has a massive follower base. Do not just randomly go for any influencer. Make sure that these people are a part of a business process. You have to get in touch with them to know whether or not they are willing to give a “shout-out” for your business in their profile.
The influencers will do for a price or for free, as it depends entirely on the number of followers they have. Otherwise, you can also make a barter deal, where you get to promote their account in return as well.
- Use hashtags:
If you want to obtain search traffic on a platform like Instagram, then using hashtags is the best way. You have to use a maximum of 3 to 5 hashtags in your post so that it will magnify its visibility. There are many popular hashtags on Websta, but you must go for those hashtags that stand out to be relevant for your business. Provide relevant keyphrases on them too to look for their popularity and then make the right choice.
- Adept pictures:
Instagram stands out to be an optical medium, and the quality of your pictures plays a crucial role when it comes to developing your business’s reputation. You can take the help of a skilled photographer when you share all the images of your products on Instagram. The Instagram image filters will also do the trick of making your pictures attractive and trendy. Otherwise, you can also use the stock images available in Uplash to get the job done. If you do not know what to do, you can take a look at one of your competitor’s posts and get a clear idea from there.
- Create contests:
Contests are a fantastic way to improve the level of interactivity among your followers on Instagram. You must make a hashtag for the contest and request all the prospective participants to upload their images using the contest hashtag and with an eye-catching caption. Pick out some of the winners and then give away prizes that they like. The prizes could be your company-branded gadgets, accessories, chocolates, coffee mugs, bags, or anything that the targeted group will find useful.
- Make a teaser:
When you have upcoming contests, product launches, or events, then you can build excitement by adding posts that will provide a sneak-peak of what is happening. You can also ask your followers to make a guess, which will help in building engagement around a specific event. The technique is pretty helpful as it will create plenty of buzz among your followers and prospects.
- Post videos on Instagram:
For all video posts, Instagram has increased the limit from 15-seconds to 60-seconds. This feature is highly beneficial for you if you wish to post a long video about your services. The videos can be from promotional and tutorial videos to introductory videos. Keep in mind that the quality of the video is top-notch and stands out to be virtually appealing to your targeted audience.
- Utilize the notifications:
You will receive notifications from Instagram if someone from your network adds a particular post. You can utilize it for your business to engage with accounts that have a high followers list. All you need to do is switch on the post notification option so that you receive notifications from Instagram and stay updated.
Over to you!
Instagram is the most used social media platform after Facebook and Twitter. The platform will deliver high-level engagement to your brand and will allow you to build your brand image uniquely.
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