Sunday, May 22, 2022

Willow Smith Chosen By Karl Lagerfeld As Chanel Ambassador

Willow Smith
Willow Smith, daughter of US actor Will Smith attends the Chanel 2016-2017 fall/winter ready-to-wear collection on March 8, 2016 in Paris. 

*Karl Lagerfeld has chosen 15-year-old Willow Smith as a Chanel ambassador, and it seems a natural pairing – as the singer/model has been exuding confidence and rockin’ buzzworthy style since she was 9-years-old.

Billboard reports that Willow and her mom, actress Jada Pinkett Smith, sat front row at the French fashion house’s fall 2016 ready-to-wear presentation, and shortly after the show, it was announced that Willow had been chosen by Chanel’s team to join their exclusive club of cool ladies: Kristen Stewart, Lily-Rose Depp, Cara Delevingne and Julianne Moore.

In a statement Tuesday, Chanel announced: “The young singer, songwriter, actress and trendsetter has been wearing CHANEL for public appearances since 2013 and her first encounter with Karl Lagerfeld was in 2014 when he photographed her for the American magazine V. She was notably present at the CHANEL Fall-Winter 2016/17 Ready-to-Wear show presented this morning at the Grand Palais.”

Willow, Karl
Willow Smith and designer Karl Lagerfeld attend the Chanel show as part of the Paris Fashion Week Womenswear Fall/Winter 2016/2017 on March 8, 2016 in Paris, France.

Willow’s 17-year-old brother Jaden Smith modeled womenswear for Louis Vuitton’s spring-summer 2016 campaign. Nicolas Ghesquière, creative director of the house, explained the label wanted Jaden to model for that particular campaign because he “represents a generation that has assimilated the codes of true freedom, one that is free of manifestos and questions about gender…Wearing a skirt comes as naturally to him as it would to a woman who, long ago, granted herself permission to wear a man’s trench or a tuxedo.”

Less than six months after Willow signed with IMG, she landed the ambassador status with Chanel, and she expressed her excitement about the gig in an Instagram post.

“Thank you Karl Lagerfeld and the entire team at Chanel for expanding the perceptions of ‘beauty’ by picking me to be the new Chanel ambassador,” she captioned an Instagram of herself and the white-haired Kaiser. “I am honored.”

Ny MaGee
Ny MaGee is an entertainment reporter with over 15 years of experience working in the film industry in areas including production and post-production, marketing, distribution, and acquisitions. She has worked for legendary film producer Roger Corman, Quentin Tarantino's production team at Miramax, the late Larry Flynt, MTV/ VH1, Hallmark Channel, Paramount, Jim Henson Co., Parade Magazine, and various LA-based companies representing above-the-line talent.




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