Nia Long Joins SKIMS: 54 Yr-Old Actress Becomes the Face of Inclusive Shapewear Campaign | Hot, Hot, Hot Snaps-LOOK!

Nia Long SKIMS - via Instagram/@iamnialong
Nia Long SKIMS – via Instagram/@iamnialong

*Nia Long has been announced as the latest ambassador for SKIMS, the inclusive shapewear brand co-founded by Kim Kardashian. To that, we say Hip Hop Hu-Ray! 🙂

The 54-year-old actress, known for her incredible talent and timeless beauty, joins a star-studded lineup that includes Charli XCX, Sabrina Carpenter, and Tate McRae in SKIMS’ recent campaigns. Long’s involvement adds a new dimension to the brand’s vision of inclusivity and body positivity, reinforcing its commitment to showcasing diverse representations of femininity.

Timeless Beauty Meets Modern Shapewear
The recent campaign was shot by acclaimed photographer Vanessa Beecroft, who has collaborated with SKIMS multiple times and long posed confidently in an assortment of tonal shapewear, seamlessly showcasing pieces from SKIMS’ Body, Seamless Sculpt, and Hosiery collections. Among the featured items were the Core Sculpt Underwire Mid Thigh Bodysuit priced at $138, the Bralette at $40, and the Brief Bodysuit at $72. These items highlight the brand’s dedication to quality and design and reflect the versatility and elegance that Long embodies.

“The beauty about being a woman is when you feel good, you look good. Whatever stage of your life, whatever age, whatever size, we have to love every inch and own every part of ourselves,” said Long in a press release, as she emphasized the importance of self-acceptance.

Her statement resonates with SKIMS’ core philosophy of empowering individuals to embrace their uniqueness.

Nia Long Named Ambassador for Kim Kardashian’s SKIMS Brand // Nia Long SKIMS - via Instagram/@iamnialong
Nia Long SKIMS – via Instagram/@iamnialong
Kim Kardashian and Nia Long SKIMS - via Instagram/@iamnialong
Kim Kardashian and Nia Long SKIMS – via Instagram/@iamnialong

Kim Kardashian’s Star Recruits
Kim Kardashian herself expressed her excitement about Long’s involvement, stating, “I have been in awe of Nia since the ’90s, so to have her star in our latest SKIMS shapewear campaign is truly iconic.” Kardashian’s enthusiasm reflects the brand’s overall aim to cultivate a diverse image, celebrating women of all ages, sizes, and backgrounds. By partnering with a seasoned actress like Long, SKIMS effectively broadens its appeal while also promoting a strong message of body positivity, Page Six reports.

The campaign has sparked positive reactions from fans on social media, where supporters have applauded the choice of Long. “Now this is marketing!!!! Skimberly got NIA !!!! 👏👏👏,” commented one follower, while another remarked, “always and will forever be that girl.” These comments underscore the powerful connection Long has with her audience and the impact her participation has on the campaign’s reception.

Celebrating Iconic Moments
Beyond the campaign itself, Long’s recent appearance at SKIMS’ flagship store opening in New York City further solidifies her role as a modern-day icon. The actress—who has also broken ground as a mother and professional—shared moments from the evening on her Instagram account.

Notably, she arrived on a scooter, stylishly elegant even after fracturing her foot, showcasing her resilience and determination. “Boss babe @kimkardashian @skims ❤️ #skims #nyc 🔥,” Long captioned her image alongside Kardashian, highlighting their camaraderie.

As Long prepares for her upcoming roles, she has committed to wearing SKIMS shapewear for significant moments, including her Hollywood Walk of Fame star ceremony in 2025 and the premiere of the Michael Jackson biopic in October 2024. “I will be wearing SKIMS on that red carpet in October,” she confirmed, exhibiting her loyalty to the brand and its mission.

Nia Long Named Ambassador for Kim Kardashian’s SKIMS Brand // Nia Long SKIMS - via Instagram/@iamnialong
Nia Long SKIMS – via Instagram/@iamnialong
Nia Long SKIMS - via Instagram/@iamnialong
Nia Long SKIMS – via Instagram/@iamnialong

The SKIMS Brand Revolution
Launched in 2019, SKIMS has rapidly established itself as a dominant force in the fashion industry, with a foundation rooted in comfort and inclusivity. The brand emerged from Kim Kardashian’s personal experiences, born out of a desire for shapewear that suits every body type. SKIMS offers an extensive range of products—from diverse shapewear options that accommodate different sizes and skin tones to loungewear, underwear, and basics, reflecting a commitment to diversity and representation.

SKIMS’ successful marketing strategy has harnessed Kardashian’s massive social media following while placing body positivity at the forefront of its promotional campaigns. The brand’s ability to connect with its audience through high-profile collaborations, such as those with renowned names like Fendi and Swarovski, further demonstrates its dynamic approach.

From the beginning, SKIMS has aimed to empower individuals to feel confident and comfortable in their skin. With Nia Long now as the face of this progressive brand, the message is undeniably clear: Beauty comes in all forms, and SKIMS remains at the forefront of redefining what inclusivity means in fashion today.

Meanwhile, we can only wonder what her ex-fiancé Ime Udoka is thinking when he sees what he lost when he cheated on her and blew up their long-term relationship.

YouTube video

MORE NEWS ON EURWEB.COM: Ime Udoka Moved Nia Long to Boston 2 Weeks Ago Knowing Sh*t Was About to Hit the Fan!

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