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*Don’t expect any left-leaning political content from the Obamas when their programs start rolling out on Netflix.
The multiyear deal between the former First Couple and the streaming service will not have any political bias, according to chief content officer Ted Sarandos.
“This is not The Obama Network,” said Sarandos, speaking Tuesday at the Paley Center for Media in New York. “There’s no political slant to the programming.”
Noting that Sarandos is a Democrat, moderator Ken Auletta asked what he would say to Republicans about Netflix appearing to lean left politically — including the appointment of former Obama adviser Susan Rice to its board.
“Um, wait for the programming,” Sarandos responded.
He said Netflix’s deal with Higher Ground Productions, the production shingle formed by Barack and Michelle Obama, is for entertainment programming, including scripted films and TV shows as well as unscripted lifestyle content and docu-series. Netflix officially announced the deal last week.
The Obamas were forming Higher Ground Productions as they were leaving the White House, according to Sarandos, who added, “I didn’t want to see them go anywhere else because I think they’ll be great at it.”
Sarandos in particular has a close relationship with the Obamas. His wife, Nicole Avant, served as U.S. ambassador to the Bahamas in President Obama’s first term in office.
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