Chris Paul Joins Walmart Shift to Launch Good
*NBA star Chris Paul shocked shoppers in Burbank, California, by clocking in at Walmart on June 30. But it wasn’t just for fun—he was there to debut his plant-based snack brand, Good Eat’n, now hitting shelves nationwide.
Wearing a Walmart vest and his own custom name badge, Chris helped stock shelves and promote his snacks. The launch marks the next chapter for Paul after completing his 20th NBA season, now focused on health and wellness.
Why Chris Paul Created Good Eat’n Snacks
Chris Paul went plant-based in 2019 to boost his energy and recovery during the NBA season. He saw great results, but hit a major problem: the snacks he loved growing up were no longer an option.
“There were no plant-based snacks that tasted like the real thing,” Chris explained. So, he decided to change the game and create his own. That’s how Good Eat’n was born—with bold flavors and clean ingredients.
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What’s Inside the Good Eat’n Snack Line
Good Eat’n snacks are 100% vegan, gluten-free, non-GMO, and free from artificial dyes. They’re made to taste like your childhood favorites, but without the junk.
- Hot Hot Puffs
- Cinnamon Sugar Puffs
- Nacho Cheeze Tortilla Chips
- Big Dill Ranch Tortilla Chips
- Cookies N Creme Popcorn
These snacks bring the flavor while keeping things plant-based and clean. They’re now available in Walmart locations across the country.
How Chris Paul Took Snacks Into His Own Hands
After making the switch to a plant-based diet, Chris knew the snack aisle needed a makeover. So he partnered with Gopuff to create crave-worthy treats anyone could love.
He was heavily involved in every step, from the flavors to the branding. In fact, the design was inspired by a painting made by his daughter, Cam—bringing a personal touch to the packaging and feel of the brand.
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Good Eat’n Is Changing the Way We Snack
Good Eat’n isn’t just for vegans—it’s for anyone who loves snacks but wants better ingredients. Chris says the goal is to make plant-based eating easier, tastier, and more fun.
The brand combines nostalgia with wellness, offering snack options that feel familiar but are built for today’s health-conscious world. As Chris says, it’s all about “good, clean snackin’.”
Chris Paul’s Wellness Journey Beyond Basketball
Chris Paul is best known for his NBA career, but his plant-based journey is getting attention too. He’s seen improved recovery, better performance, and more energy since switching his diet.
Now, through Good Eat’n, he’s sharing that journey with fans—offering a snack line that aligns with his lifestyle and values. It’s another way he’s using his platform to inspire positive change.
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Why Good Eat’n Is the Snack Brand to Watch
Good Eat’n is more than just a celebrity brand—it’s a fresh take on snacking that’s winning over fans fast. With bold flavors, clean ingredients, and Chris Paul’s stamp of approval, it’s poised to become a go-to in the snack aisle.
As it expands nationwide through Walmart and Gopuff, more shoppers will get to taste what happens when health meets flavor.
Chris Paul is proving that plant-based snacks don’t have to be boring—they can be just as addictive and satisfying.
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