*Lil Wayne has announced the launch of his own weed brand, GKUA Ultra Premium.
The strain is currently available in select Los Angeles stores as a flower and concentrate, as well as vape batteries and cartridges, according to The Fader. A wider release drops 2020.Â
“I used to just want to get high, now I smoke to get inspired,” said Lil Wayne of the launch of the brand . “With GKUA, I’m sharing a feeling that I love.”
Each of the strains contain the “highest natural levels of THC available.” The debut strain, Hollygrove, is named after the rapper’s childhood neighborhood in New Orleans.
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“The combination of our incredible products, market knowledge and commitment to quality, paired with the unmatched fanbase of Lil Wayne, the ultimate cannabis connoisseur, creates an unprecedented opportunity to create a cannabis brand that values creativity and the artistic pursuit,” said GKUA co-founder and president Beau Golob. “It’s an honor to lead this company along with Lil Wayne, curating a premium line of products that inspired people and feeds their creativity.”
Wayne joins a slew of other celebrities who have entered the cannabis marketplace, including Snoop Dogg, Whoop Goldberg, Willie Nelson, and Wiz Khalifa.
Watch a launch video for GKUA Ultra Premium via the Instagram video embed below:
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