*Tracee Ellis Ross has launched her own hair care line called Pattern, which is “specifically for curly, coily and tight textured hair.”
The “Black-ish” star announced her new hair line via her Instagram account, revealing the collection of hair care products was a project over 10 years in the making, The YBF.com reports.
Peep below what she had to say about her latest venture:
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“@patternbeauty is the result of 20 years of dreaming, 10 years in the making (I wrote my first brand pitch in 2008, right when girlfriends finished ) and 2 years of working with chemists. I’m so excited to share this with y’all,” she captioned a picture of herself in the nude.
“@patternbeauty is here to empower and nourish curly, coily and tight-textured hair. 3b to 4c. The formulas are unique and packed with luscious & safe ingredients-trust me I know, because my panel and I tried 74 different samples to get these 7 formulas for phase one.”
“I had logged hours and hours in the trenches with my hair,” the YBF actress told Allure. “Many of us can chronicle the journey of our self-acceptance through the journey of our hair. I think, in all honesty, the timing is perfect.”
Ross’ Pattern products range from $9 to $42 and includes three different kinds of conditioner (Medium, Heavy and Intense), two hair oil serums ($25), a brush ($17), a clip ($10) and a microfiber towel ($19), according to the report.
Several women with various hair textures wrote reviews about the products. You can check ’em out here.
Pattern will launch online September 9th at 9AM EST.
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