*Of all the times I have ever been heard on the Tom Joyner Morning Show (TJMS), this week was the most special of them all.
This week I was heard in my own voice and interviewed by the number one radioman in Black America Tom Joyner, and his lovely co-hosts Sybil Wilkes, Sherri Shepherd and Kym Whitley.
Long-time fans of the TJMS remember the radio drama “It’s Your World.” The hilarious daily soap opera about the colorful people of the fictitious town of Wellington was a popular feature of the TJMS.
Among the beloved characters in the daily drama was “Nikki T,” who was cool, sexy & scandalous and “Pookie,” who was unapologetically country but also an owner of several duplexes. It has now been revealed that I (LaRita Shelby) am the voice of both of these characters and that I was among the talented cast of “It’s Your World” that entertained TJMS fans for 15 years.
“It’s Your Word” was written and produced by Brad Sanders, Myra J and Jetta Jones, and thankfully it is currently reprised in honor Tom’s 25th broadcast anniversary and this former cast member couldn’t be happier.
My participation with the Tom Joyner camp and other brands is what inspired me to write The Brand Beside The Brand: 10 Reasons to step from behind and stand beside the brand.
I am proud to have been a part of the history made by Tom Joyner and the scores of talented people on his team. I was a hidden figure, hidden no more and I am eager to work with other giants in the industry.
Among the many things that I do, I am still an actress, a versatile voice over artist, funny as all get out, a jazz artist, author and screenwriter. I am looking forward to playing so many more roles and finally making my Christmas movie.
And yes, I am proudly affiliated with Lee Bailey’s Electronic Urban Report. My most recent book is On My Father’s Side: A True and Miraculous story about a father, a daughter and their 40-year journey to reunite.
Thank you Tom Joyner for a grand welcome at your golden mic and for a stellar ride in your world!
www.OnMyFathersSide.com @RitaShelby on Twitter @jazzyritashelby on Instagram