While you’re learning how to beef up your business education, your kids can be learning about business too. Why not give your kids a head start in becoming the entrepreneurs of the future? You may even discover your kids are naturals. Here are five ways you can get your kids interested in marketing, branding and problem solving while building their entrepreneurial mindset.
1. Look at Successful Entrepreneurs
Kids love having role models that inspire them. Let your kids learn about the entrepreneurial journey by telling them the stories behind huge successes like Bill Gates and Oprah Winfrey. Or they may be more interested in today’s youngest entrepreneurs, like the 9-year-old toy reviewer with millions of subscribers on YouTube, Evan from EvanTubeHD. Sometimes child entrepreneurs are featured on the show Shark Tank, where they pitch their businesses to investors.
2. Analyze Existing Companies Together
Besides looking at entrepreneurs they can admire, let your kids also analyze companies and brands they already may already know. Get on the computer and check out how those brands are faring on social media and on their company website. With younger kids, you can talk about how colors, images and design are used to appeal to the senses. Pull up a retailer they know of like Gap or Abercrombie & Fitch, and talk about the aspects the company uses to draw customers in. Show older kids how websites like Amway employ storytelling through blogging to get potential customers interested in their products.
3. Take Entrepreneurial Lessons from Cartoons
Chances are your kids already have TV time. You can turn this into an opportunity for business education by exposing them to cartoons that teach money and business concepts. You can then discuss the message with your kids after the cartoon has sparked their intrigue. Warren Buffet’s Secret Millionaires Club is a cartoon that educates kids about entrepreneurship, money and business concepts like reputation and revenue.
4. Play Business Simulation Games
Play board games like Monopoly or Payday, and teach your child about making business decisions along the way. Use these games to introduce the concepts you learn from your business education in a way kids can understand through practical simulation experiences. You can even find business simulation games online that put your child in the shoes of a business owner.
5. Read Business Books with Your Kids
There are books about entrepreneurship that appeal to kids of all ages. For kids as young as preschoolers and kindergarteners, read a book like “Lemonade in Winter: A Book About Two Kids Counting Money.” “The Coolest Startups in America” is an entertaining book that can inspire teens. You can also find books for children about historical innovators like Benjamin Franklin and Thomas Edison, whom they’ve probably been introduced to in school.
Getting Started
As a parent, you’re already a mentor to your kids. As you learn about entrepreneurship and the business world, you can bestow your kids with the mindset of success and self-empowerment that you had to work hard at. Just like the real world can prepare you for business better than school, looking at real world examples can help your kids learn a lot about the world and the infinite opportunities that await them. Incorporating your business education into your children’s lives is always just a conversation away.
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