Tuesday, April 23, 2024

Macy’s New Profit Machine: Mistreatment of Minority Customers Becomes Latest ‘Cash-Cow’

Macy's Herald Square, New York City
Macy’s Herald Square, New York City

*Well this is timely news with holiday shopping in full swing and all. Every customer likes to feel appreciated when they walk into a store and spend their hard-earned money.

And with competition being so stiff, most stores are falling all over themselves trying to out-do one another with great customer service. But retail giant Macy’s has found a brand new way to bring in the extra dollars. And its one that my black and brown folks out there should be on alert about.

Macy’s Department Store is now involved in a class-action lawsuit that alleges they “attempt to shake down minority customers.”

The latest example of this comes from Cinthia Carolina Reyes Orellana, who was shopping in New York’s Macy’s Herald Square (I worked there what seems like a million years ago!).

She went into the dressing room to try on two blouses. After trying them on she left the dressing room (blouses in hand) and decided to do more shopping downstairs. She got on the escalator, with the merchandise she intended to purchase, and headed down to the first floor.

But as soon as she got off the escalator, she was approached by a security guard who accused her of planning to steal the merchandise and demanded her purse.

Read more at EURThisNthat.

 

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